Hi there!
I’m Dairinn Bowers—proud daughter of Tom Bowers and Lee Keating, and a true Aspen native (raised both in the mountains and in the walls of Performance Ski).
You could say ski fashion is in my DNA—though I did run away to UCLA to study film and flirt with Hollywood for a bit. Spoiler alert: the mountains called me back. Turns out I wasn’t destined to be an agent. I was destined to make people look ridiculously good in ski clothes.
I started working in the shop when I was 10 years old. Child labor? Maybe. Character building? Definitely. Somewhere between folding and selling ski pants, I discovered I’m actually great at this… or maybe my mom just brainwashed me early on. Either way, Performance Ski is my life.
Let me help you find the perfect ski outfit—you focus on the skiing (or après-skiing), and I’ll make sure you look good doing it!
Love,
Dairinn
P.S. Contact me at 970-930-5844 or @dairinnbowers